In 2023, the realm of keyword research is accompanied by a plethora of free tools that serve as alternatives to Google Keyword Planner. These tools empower marketers, content creators, and SEO professionals with valuable insights to optimize their online presence.
Keyword research tools are invaluable resources for marketers, content creators, and SEO professionals looking to optimize their online presence. These tools provide insights into the search behavior of users, helping to identify relevant and high-performing keywords. By understanding the keywords that resonate with their target audience, businesses can tailor their content and marketing strategies accordingly.
Keyword research tools offer features such as keyword suggestions, search volume data, competition analysis, and even content ideas. They enable users to uncover long-tail keywords, assess keyword difficulty, and gauge the potential impact of specific keywords on search engine rankings. By utilizing these tools, businesses can improve their organic search visibility, drive targeted traffic to their websites, and ultimately increase conversions.
With a wide range of keyword research tools available, professionals have access to data-driven insights that inform their decision-making and help them stay ahead in the competitive online landscape.
Here are introductions to 10 such free keyword research tools:
- Ubersuggest is a popular keyword research tool that offers comprehensive keyword suggestions, search volume data, and competition analysis. It provides valuable insights into keyword ideas and helps identify relevant terms for SEO and content marketing strategies. Ubersuggest also offers information on backlink data and content ideas, making it a versatile tool for optimizing website content.
- Keyword Surfer: Keyword Surfer is a browser extension that enhances the Google search experience by displaying search volume, keyword suggestions, and related terms directly in the search results. It simplifies the keyword research process by providing instant data without the need to navigate to separate tools or websites.
- AnswerThePublic: AnswerThePublic is a unique keyword research tool that generates keyword ideas by visualizing search queries in the form of questions, prepositions, and comparisons. It helps content creators understand the queries users are making and develop relevant and engaging content that answers their questions.
- KeywordTool.io: KeywordTool.io is a versatile keyword research tool that provides keyword suggestions for various search engines, including Google, YouTube, Bing, Amazon, and more. It offers an extensive range of long-tail keyword suggestions and search volume data, allowing users to optimize their content for different platforms.
- Moz Keyword Explorer: Moz Keyword Explorer offers a range of features including keyword suggestions, search volume data, and keyword difficulty analysis. It provides insights into keyword competitiveness and allows users to analyze search engine results pages (SERPs) and estimate organic click-through rates (CTR) to make informed decisions.
- Soovle: Soovle is a keyword research tool that aggregates keyword suggestions from multiple search engines, such as Google, Bing, Yahoo, Amazon, and YouTube. By displaying popular search queries across different platforms, it offers a comprehensive view of user search behavior and helps identify trending keywords.
- Keyword Sheeter: Keyword Sheeter simplifies the process of generating extensive keyword lists. By entering a seed keyword, users can generate a large number of keyword suggestions. It offers a straightforward interface and the option to download the results in a CSV format for further analysis.
- Keywords Everywhere: Keywords Everywhere is a browser extension that provides keyword data directly on various websites, including Google Search, YouTube, Amazon, and more. It displays search volume, cost-per-click (CPC), and competition metrics, giving users valuable insights while conducting research.
- WordStream’s Free Keyword Tool: WordStream’s Free Keyword Tool offers keyword suggestions and search volume data. It provides additional features like negative keyword suggestions to help optimize PPC campaigns. It also allows users to segment keywords based on industry, making it a useful tool for targeted keyword research.
- Seobility Keyword Research: Seobility Keyword Research offers keyword suggestions, search volume, and keyword difficulty analysis. It provides insights into keyword competitiveness and helps users identify relevant and achievable keywords for their SEO campaigns. Additionally, Seobility offers on-page SEO analysis and backlink monitoring capabilities to support comprehensive keyword research and optimization.
Remember that while these tools offer free versions, some may have premium features or limitations. It’s advisable to explore their websites to understand the full functionality and any potential restrictions.